Strategy, and S.T.U.P.I.D vs. S.M.A R T. Companies and Goals

As I am doing desk research on what professionals think of inovation/organisation/ u know what, I have found this little thing. maybe its not that usefull, thou the words STUPID got my attention...

Now, this blog goes on FOREVER, and if u dont want to read it all, just don't click the link under this short abstract:

Author: Jim McCarthy
You have a choice: you can be STUPID, or you can be SMART.

Here is how a STUPID business operates:

Strategy is missing in action
There are too few (or no) measures
Unclear, or no real goals
Plans are not followed through to completion
Internal systems are non-existent – and your business is...
Dead on arrival!!!

What you really need is a S.M.A.R.T business:

Strategy is in place
Measures exist and are tied to strategy
Accurate time frames are presentResources are identified and assigned;
Reserves are established and ready to respond to changes and opportunities as they arise
Tactics are aligned with strategy...With S.M.A.R.T.E.R.

Goals:SpecificMeasurableAttainableRealisticTimelyEvaluateReviseSpecific -
A specific goal has a much greater chance of being accomplished than a general goal.
To set a specific goal you must answer the six "W" questions:Who: Who is involved?What: What do I want to accomplish?Where: Identify a location.When: Establish a time frame.Which: Identify requirements and constraints.Why: Specific reasons, purpose or benefits of accomplishing the goal.
http://www.articlesbase.com/strategic-planning-articles/strategy-and-stupid-vs-sma-r-t-companies-and-goals-588270.html